Makers called on us to assist with one of the largest activations at Cannes Lions. It was electric at Medialink Beach with UTA as they sit at the forefront of talent and trends. Assisting Makers for UTA meant the standard of content had to reflect that: sharp, current and turned around at a pace that kept up with the event as it happened.

We came on board through Makers to handle filming and post production across the event. With social media content needing to move quickly and edits required overnight, our workflow had to be built around speed without compromising the output. Each day brought new developments that needed to be factored into the edit.

This required clear communication, informed decision-making and a process that could change direction without affecting our delivery. With our editor based in the UK and working overnight, the edit kept pace while the event continued onsite in Cannes, France. This ensured the job stayed in sync throughout. By facilitating overnight edits across the full week of events, we ensured there were no delays despite the editor being off-site. Our reactivity to developments onsite, and the informed decisions made around them, meant the agency had full wraparound support throughout the week with all content delivered on time.

‍

Producer: Taero Robertson

‍

Makers:

Senior Producer: Andrew Stokes

EP: Katie Lafferty

"We partnered with Mutual Vision to capture and edit social content for UTA’s presence at Cannes Lions 2025, and the work truly spoke for itself. Conor and his team were an absolute pleasure to collaborate with from pre-production through delivery. They were hands-on, highly responsive, and their quick turnaround times meant high-quality content was going live almost in real time. A seamless, dialed-in team that delivered at every stage." Andrew Stokes - Producer Lead, Makers

‍

UTA:

VP, Editorial: Shane Michael Singh

‍

Mutual Vision:

Lead/Editor: Conor Shiels

Camera: Jordan Baillie